Carfax Launches Online Auction Tool
SmartAuction First to Offer Carfax Auction Quick Check
CENTREVILLE, Va., Sept. 25 /PRNewswire/ -- Carfax today launched a new online auction tool to help dealers better evaluate auction units prior to purchase -- CARFAX Auction Quick Check. Available first through SmartAuction, Carfax-subscribing dealers get vehicle history details such as ownership history, branded title information and damage records reported to Carfax. Using this information, dealers can shop smarter and bid with greater confidence in the online auction environment.
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"Used car shoppers demand CARFAX Vehicle History Reports. Our dealer customers told us they need easy access to Carfax information when evaluating vehicles at auction to make sure they stock the cars smart used car shoppers demand," said Dick Raines, president of Carfax. "CARFAX Auction Quick Check is designed to enhance the real value of auction inventory by providing dealers access to key Carfax information. SmartAuction dealers can quickly assess and acquire inventory that lines up with the needs of their retail business."
CARFAX Auction Quick Check highlights those cars that would command a premium price on the retail market, such as Carfax 1-Owner cars, allowing dealers to bid competitively on these much-sought-after units. Carfax and SmartAuction have integrated services to provide a seamless solution for their mutual customers.
"A CARFAX Vehicle History Report is an important part of how we do business. We can run a CARFAX Report on all our cars and we'll show it to any customer that asks," said Danny Papakalos, corporate used vehicle director for AutoNation. "Having access to the CARFAX Auction Quick Check is going to allow my team to better evaluate cars. We'll even be able to pay more for cars we know our customers are going to want! It is proven -- Carfax improves consumer confidence."
A free trial of the new CARFAX Auction Quick Check is available to all Carfax-subscribing dealers. To sign up with Carfax or get the CARFAX Auction Quick Check call (800) 274-2277.
For more information about SmartAuction, visit http://www.aboutsmartauction.com/.
About Carfax (http://www.carfax.com/)
Millions of used car buyers and sellers each year rely on Carfax, the most trusted provider of vehicle history information. Using the unique 17-character vehicle identification number (VIN) found on vehicle dashboards and title documents, Carfax instantly generates a detailed Vehicle History Report on any used car or light truck. Carfax Vehicle History Reports™ provide valuable information that helps used car buyers and sellers make better decisions. Free Carfax Vehicle History Reports are instantly available with vehicles listed in nearly every online marketplace by Carfax-subscribing dealers. For more information, ask your dealer or visit http://www.carfax.com/.
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CONTACT: Christopher Basso of Carfax Public Relations, +1-703-934-2664